E-Malt. E-Malt.com News article: 816

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E-Malt.com News article: 816

Carlton & United Breweries (CUB), the Australian brewing, leisure and spirits division of Foster's Group, announced on March 26 it has been appointed by Diageo Australia to exclusively produce and distribute Diageo's full range of draught beer in Australia.

Currently, Guinness (both Draught and Extra Stout) and Kilkenny Irish Ale Draught are produced, distributed and sold in Australia by CUB. CUB also manages the importation, distribution and sale of Guinness Draught in cans, Kilkenny Irish Ale in cans, and Harp Lager Draught. Under the new arrangements which will be effective from 30 April 2003, CUB will continue to produce and distribute Guinness Draught and Kilkenny Irish Ale Draught. CUB will also import and distribute Harp Lager Draught and produce Guinness Extra Stout in bottles and cans.

Diageo Australia will assume responsibility for the marketing and promotion of all its draught products, as well as the importation and promotion of all packaged products (Guinness Draught in cans and bottles and Kilkenny Irish Ale in cans) and sale of Guinness Extra Stout in bottles and cans.



27 March, 2003

   
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