E-Malt.com News article: USA: Chicago.com, Inc. announces launch of Beer.chicago.com

Just in time for St. Patrick’s Day, Chicago.com, Inc., Your Chicago Search Engine(sm), announced on March 8 the launch of a very special section of the Web site at Beer.chicago.com (http://beer.chicago.com).

As the name indicates, Beer.chicago.com is the largest interactive guide to bars, clubs and pubs within the Chicagoland area with information on hundreds of bars and thousands of drink specials. The new addition will bring increased functionality to the already robust and user-friendly Web site.

Using Google mapping technology to power the section, beer.chicago.com will allow users to search for bars, clubs and pubs within a specified zip code and distance or near a designated Chicagoland address. In addition, site visitors will have access to the site’s exclusive “Create a Pub Crawl” feature, which allows users to select favorite destinations, create an evening’s plan for adventure and invite friends to join in the festivities. To ensure users have the most cost-efficient and timely experience possible, beer.chicago.com features daily drink specials and hours for most establishments.

“Chicago is hops full of bars, taverns and watering holes,” said Brad Spirrison, vice president of business development for Chicago.com. “Our beer.chicago.com feature provides a community with an interactive roadmap to sample any beer in any neighborhood at any time. I’ll drink to that.”

As part of Chicago.com’s position as the city’s premier local content provider, Beer.chicago.com further builds on its mission to bring an ever-growing list of services to its audience.

As the local content industry continues to evolve, more and more information seekers are taking their searches online and away from the traditional print listings. The benefits of searching online for an offline destination are numerous as the medium provides an unmatched visual and enhanced user experience through real-time mapping, travel distances, driving directions and innovative technologies such as those available at beer.chicago.com.

About Chicago.com, Inc.
Launched in August 2003, Chicago.com, Your Chicago Search Engine(sm), was created with the goal of becoming the leading online resource for the 10 million people living in Chicagoland and the 31 million people who visit the Chicago area each year.



10 March, 2006