E-Malt.com News article: USA, OR: Craft Brew Alliance and Appalachian Mountain Brewery entered into a strategic partnership

Craft Brew Alliance, Inc. (“CBA”), a leading craft brewing company, announced on March 31 it will distribute beers for NC-based Appalachian Mountain Brewery, Inc. as part of a master distribution agreement between both brewing companies. The distribution agreement marks the next phase in CBA’s strategic partnership with the fast-growing NC brewery, and will help extend AMB’s reach in time for North Carolina Beer Month, reported MarketWatch on March 31st.

As part of the distribution arrangement, CBA will market, sell, and distribute Appalachian Mountain Brewery’s Long Leaf IPA, Honey Badger Blond Ale, Black Gold Porter, as well as beers from the brewery’s Small Batch Series, exclusively through CBA wholesalers. The beers will continue to be brewed at Appalachian Mountain Brewery’s facility in Boone, and will be available in draught and 16 oz. can packages. The two companies are also discussing opportunities to leverage CBA’s brewing capacity to increase production of Appalachian Mountain Brewery’s beers to make them available to consumers throughout the Appalachian region before the end of 2015.

“CBA has built a phenomenal national network with its wholesaler partners, and we couldn’t be more excited to become a part of it as we continue to grow our business,” said Sean Spiegelman, chief executive officer, Appalachian Mountain Brewery. “Through this agreement, we expect that AMB beer sales will grow exponentially as we increase distribution in key regions.”

CBA and Appalachian Mountain Brewery entered into a strategic partnership in December 2014. The two brewing companies were introduced after the NC brewery won the Startup Brewery Challenge hosted by Brewbound in Boston.

CBA is a leading craft brewing company, which brews, brands and markets some of the world’s most respected and best-loved American craft beers. The company is home to three of the earliest pioneers in craft beer: Redhook Ale Brewery, Washington’s largest craft brewery founded in 1981; Widmer Brothers Brewing, Oregon’s largest craft brewery founded in 1984; and Kona Brewing Company, Hawaii’s oldest and largest craft brewery founded in 1994. As part of Craft Brew Alliance, these craft brewing legends have expanded their reach across the U.S. and more than 15 international markets.

Publicly traded on NASDAQ under the ticker symbol BREW, Craft Brew Alliance is headquartered in Portland, OR and operates five breweries and five pub restaurants across the U.S.


03 April, 2015